As Small Business Week rolls around, it’s a perfect time to celebrate and support the backbone of our economy – small businesses. These enterprises not only contribute significantly to local communities but also add diversity and character to the marketplace. Here are ten impactful ways you can show your support:

1. Shop Local: When you need to make a purchase, opt to buy from locally-owned businesses instead of big chains or online giants. This helps keep money circulating within your community and sustains local jobs.
2. Spread the Word: Utilize social media platforms to shout out your favorite small businesses. Write reviews, share posts, and tag them in your content. Word-of-mouth marketing is incredibly powerful for these enterprises.
3. Attend Events: Many small businesses host events during Small Business Week to engage with their community. Attend these events, workshops, or fairs to show your support and learn more about what they offer.
4. Buy Gift Cards: Purchase gift cards from small businesses, even if you don’t have an immediate need for them. You can use them later or gift them to friends and family, introducing others to these local gems.
5. Volunteer Your Skills: Offer your expertise pro bono to small businesses. Whether it’s graphic design, marketing, or accounting, your skills can help them grow without stretching their tight budgets.
6. Join Loyalty Programs: Many small businesses offer loyalty programs to reward repeat customers. Joining these programs not only benefits you but also provides steady support to the business.
7. Collaborate: Small businesses can achieve more by collaborating with each other. Encourage partnerships and collaborations among your favorite local spots. For example, a café and a bookstore can host joint events.
8. Provide Feedback: Constructive feedback can help small businesses improve their products and services. If you have suggestions or criticisms, share them politely and directly with the business owner.
9. Write Blog Posts or Articles: If you have a blog or contribute to local publications, write about your experiences with small businesses. Highlight their unique offerings and the value they bring to the community.
10. Advocate for Policies that Support Small Businesses: Get involved in local politics and advocate for policies that benefit small businesses, such as tax breaks, streamlined regulations, or support for entrepreneurship programs.

Small businesses are the heart and soul of our communities. During Small Business Week and beyond, let’s show them the love and support they deserve. Together, we can help them thrive and create vibrant, resilient local economies.

Connect with Factoring Specialist, Chris Lehnes on LinkedIn

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